Growing a Design Strategy Function in Biotech

From Customer Insight to C-suite Investment:
EMR Transformation at Myriad

mapping health system flows - current state > future state

From Research to Org Design:
Launching Service Design Strategy at Myriad

A gap in Myriad to expand it’s play in Large Account Integrations….

Improving Internal Operation Capabilities = Improving the provider/patient experience

Focus on improving internal processes to make it easier to work with Myriad.

Leadership projects

• Design Strategy as a Core Function (growth & buy-in)

• Business development partnership evaluations

• increasing design maturity at Myriad

New Product Development & Product Improvement